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A maiden publication of the Centre for Sustainability and Enterprise Development at the University of Ghana Business School, this book on Service Marketing written from a customer relationship management perspective; is an absolute must-read. The book is written for junior, mid-level and senior management personnel across all organisations and business associa
Buy This Book View Book DetailsOrganizational Wisdom in 100 African Proverbs introduces a new field of studyand practice called Organizational Paremiology. Based on many years of practice the author demonstrates how we can use the wisdom in African proverbs in efforts to improve the performance of organizations of all types. Building on the proverb, “Until the lions have their
Buy This Book View Book DetailsGlobalization has produced opportunities and challenges that countries and firms respond to with a variety of policies and strategies. Approaches that scholars may find intuitively appealing may be considered inappropriate in some contexts. This book highlights the diversity of challenges, opportunities as well as the policy and strategy options that governmen
Buy This Book View Book DetailsThesis without Tears - A Guide for African University Students is written for university and college students in Africa who are looking for guidelines for writing a good thesis. It describes some of the most influential methods in social science and speaks directly to students without any prior knowledge of project work. Written in a simple, straight-forward a
Buy This Book View Book DetailsSuccess is the ability of people to reach their goals and achieve their own purposes in life. Therefore, the quest for the attainment of success can be said to be universal - be it financial, professional or political success. However, becoming successful in life comes with lots of challenges and sometimes requires surmounting seemingly insurmountable obstac
Buy This Book View Book DetailsTime management is a subject that concerns everybody. It is a challenge that has to be faced squarely by everyone who is interested in accomplishing his/her tasks within the limited time available, and this time is equally endowed. Good time management is an important factor in getting things done within the available 24-hour-period of a day. This book specia
Buy This Book View Book DetailsThere is very little scholarship on the history of political Islam in Somalia that takes seriously both historical forces as well as the very ideas and internal organization of the Islamic movements. This book reconstructs the history of modern and moderate Islamic movement in Somalia. It covers 50 years of turbulent Somali history, in which civilian governments, mili
Buy This Book View Book DetailsHistory is a testament to what happened to a people or a place. It shows how things were and their transformation while explaining why the changes happened. Not only does history allow human beings to trace their trajectory in dealing with specific issues they face in the affairs of making a living, it also highlights movements between people around the world wh
Buy This Book View Book DetailsMonitoring the Health of US Professional Athletes examines the health status of professional athletes in the United States, with a focus on the body-mass-index (BMI) of players in the National Basketball Association (NBA) and the Women’s National Basketball Association (WNBA) for the 2005-2006 season. The study presents demographic data of the players such
Buy This Book View Book DetailsThe Sahel is a critical zone of convergence. Geographically, it links two oceans and three seas. Itself a semi-arid corridor, it functions as a giant dry river that traverses the central-north of Africa from coast to coast, demarcating the transition between the Sahara desert and the savannah. Across the land and the water came traders and adventurers seek
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